Scion Industrial Engineering

Schneider Electric re-establishes and targets the African market : The multinational company has announced its big return to Algeria

Schneider Electric is making a comeback in Algeria, a reappearance and a geo-economic and strategic redeployment both announced the day before yesterday and during a press briefing held on the side-lines of the 54th Algiers International Fair (FIA 2023), through which Director General of Schneider Electric Group, Samuel Philippe, informed the Group’s main objectives on its recovery of the largest country in Africa and the Arab world. The French multinational, Schneider Electric, wants to win back Algeria and become a digital partner and a solid supplier of household appliances and professional equipment, through its big return to Algeria.

The representative of the multinational Schneider Electric stated that the objective of his Group is to “be present on the Algerian market, to introduce new household appliances and high-end professional equipment with well-designed prices for the Algerian market but also to integrate the labour rate in Algeria and also to introduce a new training system, to export products made in Algeria to the African market, to bring our know-how through our support, and to become a major industrial and long-term partner for Algeria, all this with our Algerian partner of Sacomi”, stated the DG of Schneider Electric, Samuel Philippe.

Source: https://algeriainvest.com/news/schneider-electric-se-reimplante-et-vise-le-marche-africain-la-multinationale-a-annonce-son-grand-retour-en-algerie